In recent weeks we have had a few organizations ask us to provide spec work for them, here’s why we don’t work under such terms…
What Is Spec Work?
Spec work is a short term for work done on a speculative basis. In other words, the client asks for design work to be done without agreeing to a fair and reasonable fee. Continue reading Why Spec Work is Bad For Your Business.
It was the famous writer and aviator Antoine de Saint Exupery who once wrote â€œPerfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.â€ Simplicity is essential when it comes to good design for your business.
A simple design catches the eye and appeals to the persons curiosity, whereas a cluttered design can look daunting, boring and turns people away. It is no coincidence that the most memorable designs, be it logos or websites, are the most simple.