NEW STAFFORD BASED STUDIO

A few weeks back we opened our new Stafford based studio and now slowly the boxes are disappearing.

Opening a studio in Stafford has given us a number of benefits. We are just on the edge of Stafford town centre which means it’s just a 5 minute walk from one of the best linked train stations in England, and about a 10 minute drive to the M6. Whilst still being close to all our clients in Leicester, the new location gives us great links to the rest of the UK, including London and Manchester, two of the cities with our most clients. Continue reading NEW STAFFORD BASED STUDIO.

Six Questions You Should Be Asking Clients

There is nothing more powerful then to see your business through the eyes of your clients. It helps to find where your strengths and weaknesses are, provides you with testimonials to use on your website and can be a great boost to your confidence. Customer feedback is essential to building and marketing a successful brand. But what should you ask?

Continue reading Six Questions You Should Be Asking Clients.

Why Spec Work is Bad For Your Business

In recent weeks we have had a few organizations ask us to provide spec work for them, here’s why we don’t work under such terms…

What Is Spec Work? 

Spec work is a short term for work done on a speculative basis. In other words, the client asks for design work to be done without agreeing to a fair and reasonable fee. Continue reading Why Spec Work is Bad For Your Business.

Why Simple Really is Best

It was the famous writer and aviator Antoine de Saint Exupery who once wrote “Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.” Simplicity is essential when it comes to good design for your business.

A simple design catches the eye and appeals to the persons curiosity, whereas a cluttered design can look daunting, boring and turns people away. It is no coincidence that the most memorable designs, be it logos or websites, are the most simple. Continue reading Why Simple Really is Best.

Show Your Website Some Love with Google +1

What is the +1 Button?

Google have recently released their latest attempt at social media, the +1 button. They themselves describe the button as shorthand for “this is pretty cool” and “you should check this out”. The button will soon start to show up next to search results and on websites across the web.

When you +1 something, you associate your name with the link, recommending it to friends and family. It shows up on your Google Profile, which is required to use the +1 button, and also on the search results of your contacts (including those in Gmail and any linked social networks such as Twitter).
Continue reading Show Your Website Some Love with Google +1.

W3C Explained

You may have heard or read somewhere that all our websites are made to W3C standards. But what are they? W3C stands for The World Wide Web Consortium, an international group that work together to develop Web standards. Designers across the globe endeavor to work to such standards, but what are the benefits?

Websites made the W3C standards have less unnecessary code and thus have considerably lower loading times. This makes websites more friendly to users on slow internet connections, or hand held devices like mobile phones. Continue reading W3C Explained.

How’s Your Marketing?

Marketing is one of the most important aspects of modern business. Your branding is often the first contact potential clients have with your organization, and they will judge you on the basis of this. How well does your branding work? It’s very likely that there are small things you could be doing to improve how clients view your organization.

Why not contact us and arrange for a free one to one marketing review. We can show you where you excell, and advise how to improve in other areas. To arrange such a review, contact us via our contact page.